WHAT BALLENA TALES MAGAZINE CAN DO FOR YOUR BRAND! 

Ballena Tales is the brand of the best-read magazine in the South Pacific of Costa Rica. This is thanks to the pleasant stories published about this beautiful destination, the way of life of its communities, the imposing nature that it possesses, the initiatives for its development, actions to protect the environment, and other diverse stories about lifestyle, real estate, investment tips, and professional services.

Being Ballena Tales is not a news outlet, the publications remain valid over time and strengthen the presence of brands online, not only their own but also that of their advertisers. Unlike other print media, the expression of Ballena Tales Magazine is linked to a solid digital platform. It is a medium with a combined digital and print presence that gives it a penetration and audience superior to any other local medium.

Published for the first time in July 2008 and consecutively for 13 years, in this 79th edition, we celebrate our anniversary. Ballena Tales Magazine has positioned itself as a successful advertising medium in Costa Ballena and the South Pacific of Costa Rica. Ballena Tales and Pointing Market dedicate their combined efforts to promote, in up to three languages (English, Spanish, and German), the brand of their advertisers with coordinated campaigns at local, national, and international levels.

The implementation of Ballena Tales Magazine strategy, which includes the digital and printed expression of the magazine, has achieved positioning in search engines such as Google. Keywords are restaurants, hotels, real estate, yoga, car rental, catering. weddings, doctors, dentists, ophthalmologists, schools, lawyers, accountants, welfare, and others. You can verify this on your part.

An essential part of this achievement is due to a team of diligent writers who create content that makes it possible for the most diversified searches to reach our website, thus supporting our advertisers’ brands. In 2020, digital commerce grew more than it had evolved in the previous ten years, and today we could reaffirm that “if you are not on the Internet, you do not exist.” And appearing on the first pages of Google gives you a huge advantage over your competition.

Search engine positioning must be considered an essential element in any company’s marketing and communication strategy if we want our potential clients (leads) to find us and buy our product. There are millions of daily searches on the Internet, and positioning your business is not easy since Google gives preference to organic traffic.

According to Google Analytics data referring to Ballena Tales, in the last 90 days, an average of 1,144 daily visitors have been received. In the last 28 days, 90,121 page views were reported, for an average of 2.8 pages per visitor. At the same time, it is imperative to note that the Ballena Tales Magazine focuses on Costa Ballena and the South Pacific of Costa Rica.

This is reflected in the positioning of the market segment according to Google Analytics. In the image of page views, you can see that the market sectors in which this advertising medium is positioned fully respond to the niches that Ballena Tales advertisers seek to attract.

According to Google Analytics, the audience of the advertising medium is made up of 59.66% by visitors between 18 and 44 years of age, 59.49% of them women, they are people who speak English, who are established mainly in Costa Rica, the United States, Canada, and Germany.

Suppose you have a restaurant or hotel in Costa Ballena. In that case, it is advisable to place your business brand in the Ballena Tales business listings, thus positioning yourself immediately on the first pages of Google and obtaining significant coverage with the audience of our social media.

In addition, your restaurant offers the advantage of publishing the menu online and having the brand spread on Instagram, Facebook, Twitter, and through our mailing list with already 2000 subscribers.

If you own a business in the South Pacific or Costa Rica, you can connect your brand with thousands of readers who love traveling or are living with us. We are your neighbors in Costa Ballena, consult our offers without obligation, our advertising prices are more than reasonable.

Get more information about advertising with us; it will be a pleasure to assist you!